Monday, September 1, 2014

CityLite: From failure to success in a year

This morning I discovered that a product I bought last week, CityLite, had been a failed Indiegogo project. When the CityLite campaign ended, earlier this year, they had raised only $4,606 of their $80,000 goal. Somehow, this went from a failed (or perhaps abandoned) campaign in Denmark to a product I bought in Solana Beach last week. That's not bad considering some fully funded crowdsourcing projects, like Tile, can take a year to deliver.

Tomorrow, I'll post what I've learned after being part of a team that runs a Kickstarter Meetup series.

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