Monday, August 31, 2020

COVID is a Lot Like Driving

COVID-19 is a lot like driving. We look at the threats and calculate our personal risk vs reward.

I compare Coronavirus to a hurricane or blizzard. It is a blizzard where the snow is invisible and it can kill you; just like driving can kill you, even if you’re a pedestrian simply crossing the street.

If I’m jonesing for coffee, fresh fruit, etc, do I go out into the badness to get it? Most times... maybe nearly always... I’ll choose to say home rather than face the elements. But, every so often, I... we... go against our better judgement by increasing our risk to obtain a reward.

And, just the way we judge bad drivers, we judge bad citizens who take bigger risks than we’re willing to take, especially since their judgement can be our consequences.

One final thought I had about the car vs COVID analogy is that, a century ago, automobiles were more dangerous than they are now. No seatbelts or air bags with lousy intersection controls, etc. Today, we know how to deal with that when it comes to driving and the same is beginning to apply to COVID. We're learning how to navigate in a world with COVID until it passes.


Friday, August 21, 2020

Tips Following a News Interview

From time to time, we're fortunate to be interviewed by a news media outlet on topics related to our profession. Whether it's a big media company or a small outlet, you should share and save it. Save the written article as a PDF or download the audio/video to build your CV. Also, be sure to have the Wayback Machine archive the webpage.


After your media interview:

1. Post it to LinkedIn

2. Save it as a PDF, audio, or video

3. Archive the content in the Wayback Machine (archive.org)